Pink City Rickshaw Ride

The Pink City Rickshaw Co. is a social enterprise in Jaipur that empowers women from low-income communities by training them as professional e-rickshaw drivers and tour guides. Many of the women are also equity holders, giving them pride and ownership in their work.

As part of your journey through Rajasthan, you’ll have the chance to explore Jaipur with these inspiring women at the wheel. Ride in a custom-designed, eco-friendly rickshaw and experience the city through their eyes — from vibrant bazaars to iconic landmarks like the Hawa Mahal and City Palace.

Jaipur faces ongoing challenges of economic inequality and limited opportunities for women in the workforce. By partnering with The Pink City Rickshaw Co., we’re helping to create dignified jobs that promote gender equality and sustainable tourism. Every ride not only reduces your carbon footprint, but also supports women in transforming their futures and their communities.